Former Starbucks CEO Howard Schultz rose from a childhood in public housing to leading a company that revolutionized the way the world drinks coffee. With no formal business education, he relied on his values while growing a 13-store chain into a global brand with more than 250,000 employees. In his 90-minute video series, Howard shares what he’s learned about values-based leadership and being an entrepreneur.
Lesson Plan
01 – Jump In
02 – Values and Profits Are Not Enemies
03 – Be Curious
04 – Don’t Pioneer. Disrupt.
05 – Focus and Get in the Mud
06 – Find the Right Investors
07 – Coffee Break
08 – Overinvest in Culture
09 – Hire a Values-Based Team
10 – Don’t Manage. Lead.
11 – Cannibalize Yourself
12 – Real Leadership: What Do You Do in Crisis?
13 – Onward
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