Does yelp really help consumers find the best local businesses, or are they a multibillion dollar marketing racket? This documentary takes an investigative look into accusations that online marketing giant Yelp! is running a mob-like extortion racket against business owners who refuse, or can’t afford to pay-to-play. Does Yelp genuinely have an interest in helping people support the best local businesses, or is Yelp a pay-to-play platform? How can Yelp do an honest job of representing consumer sentiment while at the same time fueling their business with advertising dollars from the same companies being reviewed on their site? How does Yelp respond to claims of extortion?

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